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The only time I recycle is when they go under 20 days or are inactive for over a week
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How do you profit from this?
When you are a golden member there are basically 2 ways that you can use in order to enhance your profit without getting more referrals and/or buying a golden pack:
1. You can reduce the cost and therefore increase your profit margin by using a renewing plan for more days to reduce the renewing cost per day in the long run.
2. Develop an effective recycling policy. You will need stats from your referrals and some time to study them. You need to search for clicking patterns of your referrals and use recycling with caution, when you believe that a referral is not going to click in a profitable way for your account.
Static/strict rules like recycling after X days of inactivity and/or below Y average are not the best thing you can do, because is like believing that all of your referrals will behave the same way.
What can really help is the past data of clicks per referral, because you can learn the pattern(s) of a referral.
Example 1: A referral who clicks in random days and have in total 8 clicks every 10 days. This one maybe is active only 1 day in ten (it sounds bad, but he/she is a profitable referral for golden members with at least 100 rented referrals and when they use at least the 90 more days renewing plan). Many would recycle him/her after 3-4 days of inactivity.
Example 2: A referral who clicks 2 ads per day 3 times in a week. He/she can be profitable for golden members in the long run, but many would recycle him/her as well.
Example 3: A referral who is clicks 1-3 ads every 7 days. He/she must be recycled.
There is no point to mention more examples (there are too many) the point is to find what your referrals are doing and act accordingly.
As a suggestion concentrate on older referrals when you recycle, because you have more data to judge them as precisely as possible.
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It seems my referrals know I am now golden and they click less because of that.
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I have read more than a few times that members' experienced that once you go golden the referrals seem to click less. What's up with that?
Seriously, what it happens is that some users when they upgrade to golden they tend to forget that it's important to manage their account effectively and they let everything on autopilot which results in less profitable accounts.
Finally, as the others already pointed out your current average is profitable (unless you over-recycling) and this is something important. Of course, there is always room for improvements.
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